{"id":53861,"date":"2023-07-06T13:43:46","date_gmt":"2023-07-06T05:43:46","guid":{"rendered":"https:\/\/blog.pinkoi.com\/tw\/?p=53861"},"modified":"2023-07-06T14:30:44","modified_gmt":"2023-07-06T06:30:44","slug":"outdoorsy","status":"publish","type":"post","link":"https:\/\/blog.pinkoi.com\/tw\/interviews\/brands\/outdoorsy\/","title":{"rendered":"\u3010Pinkoi \u4e3b\u6253\u661f\u3011\u4ec1\u8005\u6a02\u5c71\uff0c\u667a\u8005\u6a02\u6c34\uff1f\u8b93 3 \u5927\u53f0\u7063\u6236\u5916\u54c1\u724c\u3010\u767d\u9280\u8c37\u3011\u3001\u3010HANCHOR\u3011\u8207\u3010\u8352\u91ce\u65c5\u4eba\u3011\u76f4\u63a5\u5206\u4eab\u79c1\u85cf\u53e3\u888b\u540d\u55ae\uff0c\u544a\u8a34\u4f60\u4eca\u5e74\u590f\u5929\u600e\u9ebc\u73a9\uff01"},"content":{"rendered":"\n

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<\/div>\n\n\n\n

\u3299 \u767d\u9280\u8c37\u306e\u79c1\u5fc3\u63a8\u85a6<\/em><\/strong><\/p>\n\n\n\n

\u53f0\u7063\u6700\u5927\u7684\u7279\u8272\uff0c\u5c31\u662f\u53ef\u4ee5\u5728\u5f88\u77ed\u7684\u6642\u9593\u5167\u4e0a\u5c71\u53c8\u4e0b\u6d77\uff0c\u6240\u4ee5\u6703\u5efa\u8b70\u4f86\u53f0\u7063\u904a\u73a9\u7684\u5916\u570b\u53cb\u4eba\u8a66\u8457\u7528\u300c\u6a6b\u5411<\/strong>\u300d\u7684\u6982\u5ff5\u53bb\u73a9\u3002<\/p>\n\n\n\n

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\"\"<\/figure>\n\n\n\n

\u4f9d\u7167\u4e0a\u8ff0\u7684\u908f\u8f2f\u22ef\u22ef\u4f8b\u5982\u5728\u65b0\u5317\u5e02\u53ef\u4ee5\u5148\u53bb\u5317\u6d77\u5cb8\u770b\u770b\u8001\u6885\u7da0\u7901<\/em><\/strong>\u3001\u5357\u96c5\u5947\u5ca9 <\/em><\/strong>\u7b49\u7279\u6b8a\u5730\u5f62\u4e5f\u770b\u770b\u7f8e\u9e97\u7684\u6d77\u5cb8\u7dda\uff0c\u5403\u5b8c\u6d77\u9bae\u4ee5\u5f8c\u53ef\u4ee5\u5f80\u576a\u6797 <\/em><\/strong>\u51fa\u767c\uff0c\u627e\u500b\u6eaa\u908a\u7684\u71df\u5730\u904e\u591c\u5c31\u975e\u5e38\u7684\u5b8c\u7f8e\uff01<\/p>\n\n\n\n

<\/div>\n\n\n\n

\ud83d\udca1Last but not least\u22ef\u22ef<\/p>\n\n\n\n

\u300c\u4ec1\u8005\u6a02\u5c71\uff0c\u667a\u8005\u6a02\u6c34\u3002\u300d\u4e0d\u8981\u904e\u5ea6\u5728\u610f\u73fe\u5728\u6d41\u884c\u4ec0\u9ebc\u3001\u5225\u4eba\u90fd\u5728\u73a9\u4ec0\u9ebc\u8ffd\u4ec0\u9ebc\u3002\u9078\u64c7\u81ea\u5df1\u559c\u6b61\u3001\u6700\u9069\u5408\u81ea\u5df1\u7684\u5c31\u662f\u6700\u68d2\u7684\u88dd\u5099\uff01

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\u52c7\u6562\u5730\u9078\u64c7\u81ea\u5df1\u6240\u611b\u5427\uff01<\/p>\n\n\n\n

<\/div>\n\n\n\n

\u2600 HANCHOR<\/a><\/strong><\/h2>\n\n\n\n

\u63a5\u8457\u8981\u4ecb\u7d39\u7684\u54c1\u724c\uff0c\u662f 2012 \u5e74\u8d77\u5728 Pinkoi \u958b\u9928\uff0c\u5728\u696d\u754c\u5df2\u6709 10 \u5e74\u8cc7\u6b77\u7684 HANCHOR<\/a>\u3002<\/p>\n\n\n\n

\u300c\u22ef\u22ef\u6e90\u65bc\u5c0d\u6236\u5916\u6d3b\u52d5\u7684\u559c\u6b61\u8207\u7814\u7a76\u88dd\u5099\u7684\u8208\u8da3\uff0c\u52a0\u4e0a\u60f3\u5617\u8a66\u4e00\u4e9b\u65b0\u9bae\u7684\u4e8b\u7269\uff0c\u5404\u65b9\u9762\u7528\u529b\u4e86\u4e00\u9ede\uff0c\u5c31\u6162\u6162\u6709\u4e86\u73fe\u5728\u7684 HANCHOR\u3002<\/em><\/strong>\u300d<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u8207\u767d\u9280\u8c37\u7684 chill \u5927\u7570\u5176\u8da3\uff0cHANCHOR<\/a> \u7684 LOGO \u8a2d\u8a08\u5448\u73fe\u6500\u5ca9\u8005\u6cbe\u6eff\u767d\u8272\u78b3\u9178\u9382\u7c89\u7684\u624b\u6293\u4f4f\u5ca9\u584a<\/strong>\u3002HANCHOR = Hand+ Anchor\uff0c\u7d50\u5408\u5169\u9805\u6500\u5ca9\u8005\u8207\u5ca9\u7246\u9023\u7d50\u7684\u91cd\u8981\u5143\u7d20\uff0c\u8c61\u5fb5\u7a69\u56fa\u53ca\u5805\u6301\u3001\u7528\u529b\u751f\u6d3b\u7684\u7cbe\u795e\u3002<\/p>\n\n\n\n

<\/div>\n\n\n\n

\u300c\u4eba\u751f\u77ed\u77ed\u7684\uff0c\u96a8\u6642\u90fd\u8981\u5f88\u7528\u529b\u3002\u300d \uff3fHANCHOR <\/em><\/strong><\/p>
#\u7528\u529b\u751f\u6d3b #\u8f15\u91cf\u5316 #\u5ba2\u88fd\u5316<\/cite><\/blockquote><\/figure>\n\n\n\n

<\/p>\n\n\n\n

#\u7528\u529b\u751f\u6d3b <\/strong>
\u300c\u7528\u529b\u751f\u6d3b\u300d\u662f\u54c1\u724c\u7684 slogan \u3002\u4eba\u751f\u77ed\u77ed\u7684\uff0c\u96a8\u6642\u90fd\u8981\u5f88\u7528\u529b\u22ef\u22ef\u5e0c\u671b\u6bcf\u4ef6\u4e8b\u60c5\u90fd\u80fd\u4e0d\u7559\u907a\u61be\u3001\u596e\u4e0d\u9867\u8eab\u5730\u53bb\u5617\u8a66\u3002

#\u5ba2\u88fd\u5316<\/strong>
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#\u8f15\u91cf\u5316<\/strong>
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<\/div>\n\n\n\n

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\"\"<\/figure>\n\n\n\n

<\/p>\n\n\n\n

\u59cb\u65bc\u6236\u5916\u3001\u878d\u5165\u65bc\u751f\u6d3b\uff0cHANCHOR<\/a> \u5718\u968a\u8aaa\u96d6\u7136\u56e0\u70ba\u8981\u751f\u7522\u80cc\u5305\uff0c\u5176\u5be6\u4e0d\u5bb9\u6613\u6709\u7a7a\u9592\u80fd\u8d70\u51fa\u6236\u5916\u3002\u4f46\u8fd1\u5e74\u4f86\u5728\u53f0\u7063\u7121\u8ad6\u662f\u5c71\u6797\u88e1\u3001\u8857\u982d\u4e0a\uff0c\u751a\u81f3\u9023\u5728\u570b\u5916\u90fd\u8d8a\u4f86\u8d8a\u5e38\u770b\u898b HANCHOR \u7684\u8e64\u5f71\u3002\u7cbe\u795e\u4e0a\uff0c\u5c0d HANCHOR \u4f86\u8aaa\u9019\u7a2e\u5fc3\u60c5\u5c31\u50cf\u662f\u300c\u8207\u5927\u5bb6\u4e00\u8d77\u53bb\u5192\u96aa\u300d\u4e00\u6a23\u22ef\u22ef\u5e0c\u671b\u900f\u904e\u80cc\u5305\u7684\u966a\u4f34\uff0c\u96a8\u8457\u4f7f\u7528\u8005\u5011\u7684\u8173\u6b65\u4e00\u8d77\u6d6a\u8de1\u5929\u6daf\u3002<\/p>\n\n\n\n

\u300c<\/em>\u6211\u5011\u540c\u6642\u662f\u4f7f\u7528\u8005\u3001\u8a2d\u8a08\u8005\u3001\u751f\u7522\u8005\u4e5f\u662f\u92b7\u552e\u8005\uff0c\u80fd\u5920\u91dd\u5c0d\u5be6\u969b\u9700\u6c42\u505a\u51fa\u6700\u5feb\u7684\u8abf\u6574\u8ddf\u53cd\u6620\uff0c\u53e6\u5916\u6241\u5e73\u7684\u7d44\u7e54\u4e5f\u8b93\u6e9d\u901a\u4e0d\u6703\u6709\u843d\u5dee\uff0c\u5728\u7b2c\u4e00\u6642\u9593\u7406\u89e3\u5230\u5404\u7a2e\u53cd\u994b\u3002<\/em>\u300d<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

HANCHOR \u7684\u6bcf\u4e00\u9805\u7522\u54c1\uff0c\u90fd\u7d93\u904e\u5718\u968a\u9577\u6642\u9593\u958b\u767c\u3001\u4fee\u6b63\u624d\u8a95\u751f\uff0c\u90fd\u5f88\u7d93\u5178\uff0c\u4e5f\u5404\u6709\u9069\u5408\u4f7f\u7528\u7684\u74b0\u5883\u8207\u6a5f\u80fd\u3002\u5176\u4e2d\u92b7\u552e\u6700\u597d\u7684\u5176\u4e2d\u4e00\u9805\u7522\u54c1\uff0c\u975e SURFACE \u8f15\u91cf\u5316\u80f8\u524d\uff0f\u659c\u80cc\u5c0f\u5305<\/a><\/strong>\u83ab\u5c6c\u3002<\/p>\n\n\n\n

\"\"<\/a>
HANCHOR<\/a><\/strong>\uff5c SURFACE \u8f15\u91cf\u5316\u80f8\u524d\uff0f\u659c\u80cc\u5c0f\u5305<\/a><\/strong><\/figcaption><\/figure>\n\n\n\n

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\u6700\u5f8c\uff0cHANCHOR<\/a> \u8aaa\u671f\u8a31\u6709\u671d\u4e00\u65e5\u80fd\u5920\u64c1\u6709\u4e00\u689d\u81ea\u7d66\u81ea\u8db3\u7684\u7522\u696d\u93c8<\/strong>\uff0c\u80fd\u4e00\u689d\u9f8d\u5730\u88fd\u4f5c\u51fa\u6700\u68d2\u7684\u6236\u5916\u80cc\u5305\uff0c\u4e0d\u5047\u4ed6\u4eba\u4e4b\u624b\u5730\u6eff\u8db3\u4e16\u4eba\u7684\u5404\u7a2e\u5192\u96aa\u9700\u6c42\u3002<\/p>\n\n\n\n

<\/div>\n\n\n\n

\u3299 HANCHOR \u306e\u79c1\u5fc3\u63a8\u85a6 <\/em><\/strong><\/p>\n\n\n\n

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\u65b0\u7af9\u7684\u971e\u5580\u7f85\u53e4\u9053 <\/em><\/strong>\u5e73\u7de9\u597d\u8d70\uff0c\u9664\u4e86\u81ea\u7136\u7f8e\u666f\u5916\uff0c\u6cbf\u9014\u4e5f\u6709\u65e5\u6cbb\u6642\u671f\u7559\u4e0b\u4f86\u7684\u6b77\u53f2\u4eba\u6587\u8e64\u8de1\uff0c\u503c\u5f97\u597d\u597d\u611f\u53d7\u5f9c\u5f89\u3002\u5982\u679c\u504f\u611b\u9ad8\u5c71\u98a8\u666f\uff0c\u5247\u53ef\u4ee5\u8003\u616e\u96ea\u5c71\u4e0b\u7fe0\u6c60<\/em><\/strong>\u22ef\u22ef\u53f0\u7063\u7b2c\u4e8c\u9ad8\u5cf0\u52a0\u4e0a\u6700\u9ad8\u6e56\u6cca\uff0c\u7d44\u6210\u4e00\u689d\u56db\u5b63\u90fd\u9069\u5408\u62dc\u8a2a\u7684\u5922\u5e7b\u8def\u7dda\u3002<\/p>\n\n\n\n

<\/div>\n\n\n\n

\ud83d\udca1Last but not least\u22ef\u22ef<\/p>\n\n\n\n

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<\/div>\n\n\n\n

\u2600<\/strong> Travel Wild \u8352\u91ce\u65c5\u4eba<\/a><\/strong><\/h2>\n\n\n\n

\u6210\u7acb\u65bc 2019 \u5e74\uff0c\u76f8\u5c0d\u8f03\u5e74\u8f15\uff08\u4eca\u5e74 3 \u6b72\uff09\u7684 Travel Wild \u8352\u91ce\u65c5\u4eba<\/a>\u662f\u7531\u5c0f\u5fa1\u8207\u59b9\u59b9 Ruru \u5171\u540c\u7d93\u71df\u3002<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

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<\/div>\n\n\n\n

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#\u6311\u6230 #\u6df1\u5ea6\u65c5\u884c #\u5925\u4f34<\/cite><\/blockquote><\/figure>\n\n\n\n

#\u6311\u6230<\/strong>
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#\u5925\u4f34<\/strong>
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\"\"<\/figure>\n\n\n\n

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\"\"<\/figure>\n\n\n\n

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<\/div>\n\n\n\n

\u3299 Travel Wild \u8352\u91ce\u65c5\u4eba\u306e\u79c1\u5fc3\u63a8\u85a6<\/em><\/strong><\/p>\n\n\n\n

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<\/p>\n\n\n\n

\u5c0f\u5fa1\uff1a<\/strong>
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\"\"<\/figure>\n\n\n\n

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<\/div>\n\n\n\n

\ud83d\udca1Last but not least\u22ef\u22ef<\/p>\n\n\n\n

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<\/div>\n\n\n\n

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